Last updated 1 year ago
Social Media Marketing – Did you know that social media networks and blogs account for more than one out of every five minutes spent online.
Check out this cool article on How Social Media Is Changing and What It Means for Your Marketing from Click Z.
Check out the Social Media 2011 Revolution Video... What is your Social Media Strategy? If you would like a free consultation on how to improve your social media marketing give me a call at 317-572-1400 ext. 100
Matt Klein – The Online Sage - is an online media strategist with ReachLocal in Indianapolis. Matt helps equip small business owners with information about local online advertising, social media marketing, Web Presence Optimization and more in Indianapolis… For a free consultation, please call: 317.572.1400 ext.100
Disclaimer: The postings of opinions on this site are my own and do not necessarily reflect those of ReachLocal, Inc., its management, employees, clients or publishers.
Last updated 1 year ago
What is your Web Presence Strategy?
Last updated 1 year ago
Thinking about doing Internet marketing for your business in Indianapolis? There are many pieces to the online marketing puzzle, but let’s take a moment to talk about SEO or Search Engine Optimization. Want to show up higher in the Organic Rankings of Google, Yahoo, and Bing? Some would call them the “Free” listings, but they are not always FREE. You either have to pay a company to help you secure a position at the top and most of the time, continue to pay them to keep you there or spend many hours of your time, creating content, building links, and revamping your website. That’s just the name of the game. SEO is an important part of a business’s internet marketing strategy. If you are seeking a company to handle your SEO, make sure you know what you are buying. Check out this video that explains the NEW way of search engine optimization in a quick 3 minutes.
Video produced by SearchEngineLand.com - A highly respected Blog …
“What is Search Engine Optimization?”
While the video above covers the Basics of Optimization, check out this video from Google that goes into a deeper analysis of how Google is determining their Organic Results. Take it a step further, Google is looking at your Facebook presence, how many Fans do you have? How many times are you posting on Twitter and how many followers do you have? How many Google +’s do you have out there? Although not discussed in this video Google is looking at your online reputation. How many positive reviews do you have out there? Think about this…. You do a local search and Google shows a company to you that has a BAD offline reputation. You do business with this company and you have a poor experience. Could you possibly blame Google for giving you a result that was unfavorable? Google can’t afford that. Something to think about.
Check out this video by Google that verifies that your Social Media counts in your rankings.
Want more information about Internet Marketing in Indianapolis, or cuious to know if Search Engine Optimization is right for you? Contact me for a free analysis.
Matt Klein – The Online Sage - is an online media strategist with ReachLocal in Indianapolis. Matt helps equip small business owners with information about local online advertising, social media marketing, Web Presence Optimization and more in Indianapolis… For a free consultation, please call: 317.572.1400 ext.100
Disclaimer: The postings of opinions on this site are my own and do not necessarily reflect those of ReachLocal, Inc., its management, employees, clients or publishers.
Last updated 1 year ago
Do you Yahoo? Are you more of a Decision Maker and use Bing? Or… Just Google it?
If you are doing Search Engine Marketing there are more places to be found than just Google. Check out these recent statistics from comScore. Yahoo search is up, while Google is down. Bing is Flat, as well as Ask.com and AOL.com.
Google is still the 100 pound gorilla in the room, with the other Search Alliance is at 30.5%
What is interesting is looking back to 2009 and how many people were using Microsoft. Yes, do you even remember that search engine MSN.com which is now powered by Bing?
Google is still holding Strong, while Bing stole market share from Yahoo. But, Microsoft got smart and bought Yahoo. Sure why not right?
Which Search Engine do you use?
With the new Google + I am definitely a “Google it” dude…..
Matt Klein – The Online Sage - is an online media strategist with ReachLocal in Indianapolis. Matt helps equip small business owners with information about local online advertising, social media marketing, Web Presence Optimization and more in Indianapolis… For a free consultation, please call: 317.572.1400 ext.100
Disclaimer: The postings of opinions on this site are my own and do not necessarily reflect those of ReachLocal, Inc., its management, employees, clients or publishers
Last updated 1 year ago
A new Google Study looks at the relationship of having great organic results combined with a Pay-Per-Click (PPC) campaign.
Would you believe that having both would give you an 89% lift on clicks to your site?
Conclusion from the Google Blog:
“The results were surprising. On average, the incremental ad clicks percentage across verticals is 89%. This means that a full 89% of the traffic generated by search ads is not replaced by organic clicks when ads are paused. This number was consistently high across verticals. The full study can be found on here.”
Click HERE to see the full Blog Post on Google.
Details of this study started on Search Engine Watch..
Check it out the Article HERE....
To start your PPC campaign in Indianapolis - or - to improve your Organic placement in Indianapolis, give me a call.
Matt Klein – The Online Sage - is an online media strategist with ReachLocal in Indianapolis. Matt helps equip small business owners with information about local online advertising, social media marketing, Web Presence Optimization and more in Indianapolis… For a free consultation, please call: 317.572.1400 ext.100
Disclaimer: The postings of opinions on this site are my own and do not necessarily reflect those of ReachLocal, Inc., its management, employees, clients or publishers.
